StokeSignals Feature: What Makes a Strong Trademark?
Building an effective brand requires both creativity and security—which is why an essential element to the branding process is choosing a name that is not only marketable, but also registrable as a trademark.
Vivid IP branding partner StokeSignals provides comprehensive brand naming and strategy services. Our founder, Marcy Sperry, contributed a few IP-related thoughts to their recent blog post, What Makes a Strong Trademark?
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